While our minds may still be crackling with memories of Fourth of July celebrations, the work continues to spark forward without pause. What is your organization doing for the longevity of your latest marketing campaign?
CommCore Blog and News
It’s Effective Communications Month. Choose to Communicate “On Purpose”
June is effective communications month. Focus on being purposeful and deliberate. If you are going to take your own and others’ time, it might as well be on purpose. Whether it is an informal, internal meeting, or a keynote address to hundreds of people, an effective communicator is clear, concise, and compelling.
CommCore Merges with Yes& to Create Yes& CommCore
After nearly four decades as an independent media training, presentation training, and crisis communications firm, CommCore Consulting Group has announced a partnership with Yes&, one of the fastest-growing marketing agencies in the Washington, DC, Maryland, Virginia area.
The CommCore Observer: It Shouldn’t Take a Bridge Collapse to Update a Crisis Plan
As the Port of Baltimore slowly reopens to commercial traffic and the delicate process of removing the massive steel pieces from what is left of the Francis Scott Key Bridge, it’s not too early to find crisis communications lessons from how information about the disaster was disseminated. Read more
Crisis Communications Lessons from the NTSB’s Francis Scott Key Bridge Collision & Collapse Response – “Say Little & Stay Credible”
The importance of staying “in the message box” during crisis communications was ably demonstrated this week by National Transportation Safety Board (NTSB) chairperson Jennifer Homendy. She ran a textbook press conference in Baltimore shortly after the Francis Scott Key Bridge tanker collision and collapse. Read more
The CommCore Observer: Speaking Out – It’s Complicated
A recent article in the Harvard Business Review How Companies Should Weigh in on a Controversy starts with parallel stories of Bud Light and transgender influencer Dylan Mulvaney, and Brazilian cosmetics company Natura and its sponsorship of a transgender actor Thammy Miranda. Read more
New Team Member Highlight Series Q&A – Ali Elliott
With many new faces around CommCore, we want to introduce the new team in our New Team Member Highlight Q&A series.
Next up is Ali! Ali is CommCore’s part time associate who leads content creation for our website and social media platforms. Read more
New Team Member Highlight Series Q&A – Samantha Seifert – New York, NY
With many new faces around CommCore, we want to introduce the new team in our New Team Member Highlight Q&A series.
Next up is Samantha! Samantha is CommCore’s new Account Manager! Read more
New Team Member Highlight Series Q&A – Nora Goettelmann – Washington DC
With many new faces around CommCore, we want to introduce the new team in our New Team Member Highlight Q&A series.
Next up is Nora! Nora is CommCore’s new Administrative Account Coordinator. Read more